Marketing Communications Manager

Job Locations US-MA-Bedford
Posted Date 3 days ago(7/22/2021 1:05 PM)
Job ID
2021-1469
# of Openings
1
Category
Marketing

Overview

The position is responsible for creating, implementing and managing marketing communication activities that will drive revenue growth and increase overall marketplace visibility. This role utilizes internal and external resources to deliver integrated marketing communications comprised of collateral materials, social media content, drip e-mail campaigns, print and online advertising, web site design and content and sales and reimbursement tools. Audiences include healthcare professionals, trade media, and any other relevant stakeholders. The position also includes the responsibility for overseeing and running the Internal Review Committee meetings, managing the Veeva Vault IRC system and pulling materials successfully through the IRC process.

Responsibilities

  • Support the Product Management team to plan and execute on desired projects
  • Management of Speaker Logistics for field educational programming
  • Coordinator of IRC System (Veeva PromoMats)
  • Oversight and project management of all agencies for the Brand
  • Marketing Material Print Production
  • Support during the creative design process of various Marketing Materials and presentations (corporate and product related)
  • Ongoing management of the Social Media content calendar for the corporate accounts
  • Liaison between freelance designer and the brand and agencies in order to pull through the design of marketing collateral
  • Support of the work being done with the trade media public relations firm
  • Management and oversight of OcuSource (our internal field training platform)

Qualifications

  • Bachelor’s degree (preferably in Marketing, Journalism, Communications or equivalent)
  • 3-7 years of hands-on experience defining, planning and coordinating marketing collateral, programs and projects.
  • Project management experience
  • Excellent writing, analytical, editing and proofreading skills.
  • Ability to work independently with a high level of personal accountability to produce materials rapidly and within deadlines
  • Strong attention to detail
  • Ability to create strong relationship with internal business partners

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